Print advertising vs social media

Which one should you pick?

Many people think they need to put their marketing budget either into print advertising (like newspapers, magazines, and directories) OR social media (such as Facebook, Instagram, and Linked In). But that’s not the case. You can have your cake and eat it! Adding in print advertising to your social media plans will make your messaging and company more memorable – one study showed that people could remember 65% of a printed ad’s visual content 3 days later. Printed adverts also have a longer shelf life, are often viewed with more credibility, and continue to be a trusted channel for consumers – in fact one marketing survey found that consumers trust newspapers and magazines more than any other advertising channel, when making a purchasing decision. If you’d like to find out more about the benefits of print advertising, then get in touch with us on 07557 220585 / This email address is being protected from spambots. You need JavaScript enabled to view it.